Processing time
Set min/max business days for packing orders before they ship.
Estimated delivery for Shopify
Configure processing rules, design on-brand widgets, and publish to product pages โ all from one guided editor.
Same three tabs you use inside the app โ Rules, Design, and Publish.
Rules
Set packing time, order cutoff, delivery days, and holidays.
Set min/max business days for packing orders before they ship.
Define cutoff hour and what happens after โ plus a live {counter} in your message.
Choose which days count for processing and delivery calculations.
Black out holidays and warehouse closures from both processing and transit.
Separate min/max delivery days with their own working-day schedule.
See how rule changes affect dates before you publish to the storefront.
Design
Pick a layout, write the customer message, and adjust colors.
Purchased โ Processing โ Delivered steps with progress animation and custom icons.
Compact single-line estimate for tight product pages.
Classic, Ocean, Clean, Forest and more โ one click to restyle.
Fine-tune fonts, padding, border radius, and background modes.
Dynamic {delivery_from}, {delivery_to}, {counter}, and {product_name} in your copy.
Built-in icons or upload custom images for each timeline step.
Publish
Choose products and markets, then publish when you are ready.
Show widgets on all products, specific products, or collections.
Assign widgets to all markets or selected Shopify markets.
Run multiple widgets and control which one wins when rules overlap.
Build and preview in draft, then publish when your rules are ready.
Drag one ETAFlow block onto your product template โ no code edits.
In-app status shows when the block is live on your storefront.
Layout templates
Switch between timeline and minimal inside the Design tab โ same rules, different presentation.
Expected delivery Mon โ Wed
Storefront
Server-rendered HTML keeps load times fast. A lightweight theme script hydrates countdowns and fetches fresh estimates.

Workflow
The marketing page mirrors the in-app editor โ each section maps to a real tab merchants use every day.
Set packing time, order cutoff, delivery days, and holidays.
Pick a layout, write the customer message, and adjust colors.
Choose products and markets, then publish when you are ready.
Create your first widget in minutes โ rules, design, and publish in one flow.